Effective Date: 18 September 2025

1. Introduction

Welcome to Wisdom TKD (“we”, “us”, or “our”). We are committed to protecting and respecting your privacy. This policy explains how we collect, use, and protect any information that you provide to us when you use our website, https://wisdomtkd.co.uk.

This policy is compliant with the UK General Data Protection Regulation (UK GDPR).

2. Who We Are

Our website address is: https://wisdomtkd.co.uk.

For any data protection queries, please contact us. You can find our contact details on the “Contact” page of our website.

3. What Personal Data We Collect and Why We Collect It

We collect and process the following personal data:

  • Contact Form: When you contact us using the contact form on our website, we collect your name, email address, the subject of your message, and the message itself. We use this information solely to respond to your enquiries.
  • Cookies: Like most websites, we use cookies to enhance your browsing experience. Cookies are small files stored on your computer that hold a modest amount of data specific to you and our website. This data helps us to deliver a page tailored to you, or the page itself can contain some script which is aware of the data in the cookie and so is able to carry information from one visit to the website (or related site) to the next. We use essential cookies for the website to function correctly. We may also use non-essential cookies for analytics purposes to understand how visitors interact with our website.
  • Analytics: We may use analytics services (such as Google Analytics) to collect information about your use of our website. This information may include your IP address, browser type, operating system, and browsing behaviour. We use this information to improve our website and services.

4. Legal Basis for Processing

Under UK GDPR, we must have a legal basis for processing your personal data. The legal bases we rely on are:

  • Consent: We will only process your personal data for certain purposes (such as responding to your contact form submission or using non-essential cookies) with your explicit consent. You can withdraw your consent at any time.
  • Legitimate Interests: We may process your personal data for our legitimate interests, such as to improve our website and services, provided that your rights and interests do not override our interests.

5. How We Use Your Data

We use the information we collect in the following ways:

  • To respond to your enquiries and provide customer support.
  • To improve our website and services.
  • To analyse website traffic and user behaviour.

6. Who We Share Your Data With

We do not sell, trade, or otherwise transfer your personal data to outside parties. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property, or safety.

Our website contains links to our social media pages (Facebook, Instagram, and YouTube). Please note that these are third-party websites with their own privacy policies. We do not accept any responsibility or liability for these policies.

7. How Long We Retain Your Data

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

For data submitted through the contact form, we will retain the information for a reasonable period to deal with your enquiry and for our records.

8. Your Data Protection Rights

Under UK GDPR, you have the following rights:

  • The right to access: You have the right to request copies of your personal data.
  • The right to rectification: You have the right to request that we correct any information you believe is inaccurate. You also have the right to request that we complete information you believe is incomplete.
  • The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
  • The right to restrict processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
  • The right to object to processing: You have the right to object to our processing of your personal data, under certain conditions.
  • The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us via the details on our website.

9. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorised way, altered, or disclosed.

10. Cookies

Our website uses cookies. You will be prompted to consent to the use of cookies when you first visit our website. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

11. Changes to Our Privacy Policy

We may update this privacy policy from time to time. We will notify you of any changes by posting the new privacy policy on this page. You are advised to review this privacy policy periodically for any changes.

12. How to Complain

If you have any concerns about our use of your personal information, you can make a complaint to us using the contact details on our website.

You can also complain to the Information Commissioner’s Office (ICO) if you are unhappy with how we have used your data.

The ICO’s address:

Information Commissioner’s Office Wycliffe House Water Lane Wilmslow Cheshire SK9 5AF

Helpline number: 0303 123 1113

ICO website: https://www.ico.org.uk